The Milwaukee Wave Rolls with the Changing Tides
The Milwaukee Waves Evolution from Old to New
From its humble beginnings in 1984, the Milwaukee Wave has evolved and grown to be a national success with 6 championships and a leader in community outreach. As the oldest continuously operating professional soccer team in North America, the Milwaukee Wave has had the unique ability to make a positive impact in their community while carrying on their reputation as a winning team. The evolution of the Milwaukee Wave can be traced from its conception to present day by taking a look at the major turning points throughout the MISL team’s history.
The Beginning of Greatness
When the Milwaukee Wave began its journey as the longest running indoor soccer team, things started off slowly. The first four years of its existence proved to be challenging, but the team was up to the fight. The year 1988 proved to be a big year for the team with moving to the brand new Bradley Center, debuting to 14,000 fans, and finishing 2nd with the team’s first winning record of 24-16. The end of this era came when Coach John Dolinsky left the team after bringing it to its new heights.
Rising to a New Level of Success
Enter Keith Tozer in 1992. Tozer’s entrance brought major successes for the Milwaukee Wave. After the team’s last lean year in 1992, Tozer worked hard to bring the team to its full potential by leading the team to its first league title in 1997-98. Milwaukee had a record of 19-1 at the Bradley Center and drew almost 200,000 fans to their home matches, taking them to a whole new level of success. Despite finishing 25-15 (second best in the 13-team league), injuries led Milwaukee to fail to defend the title in 1998-99. The team’s confidence was not shaken as Tozer and the Milwaukee Wave went on an amazing three-year run that cemented the Wave’s status as the premiere franchise in the sport.
The Evolution Continues
In 2009, after 7 years of ownership, Charles Krause sold the team to Jim Lindenberg. This transition brought with it a new dedication to using the team’s influence and prestige as a tool for community betterment. The team introduced its successful educational outreach program, Making Waves, to more than 70 schools a year. These years were also some of the Milwaukee Waves best competitive years. The Wave won the regular season championships in the 2009-2010 season but lost in the MISL Championship game; came back strong in 2010-2011 clinching the team's fifth championship; and then brought the sixth MISL Championship win in 2011-2012. After some of the team’s best years, Jim Lindenberg passed ownership to Sue Black in 2013, beginning the modern era of The Milwaukee Wave.
The Modern Era of the Milwaukee Wave
Sue Black’s commitment to supporting her community came together perfectly with the Wave’s similar dedication to community outreach. The team and Sue Black are now entering a new modern era of Milwaukee Wave soccer. Coming off many years of competitive success and with a renewed commitment to community involvement, the Milwaukee Wave is sure to continue their upward rise.
The Milwaukee Wave and Sue Black are helping draw the team to exciting new heights! Updating the team’s look with its new logo and developing new programs is leading the team to evolve into an exciting new era of professional indoor soccer. The Wave’s new marketing and community involvement has opened innumerable possibilities for continued success to top even the most pivotal moment in the Milwaukee Wave’s history.